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(DOWNLOAD) "Ohio-Sealy Mattress Manufacturing Co. v. Sealy" by Seventh Circuit United States Court of Appeals # Book PDF Kindle ePub Free

Ohio-Sealy Mattress Manufacturing Co. v. Sealy

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eBook details

  • Title: Ohio-Sealy Mattress Manufacturing Co. v. Sealy
  • Author : Seventh Circuit United States Court of Appeals
  • Release Date : January 11, 1978
  • Genre: Law,Books,Professional & Technical,
  • Pages : * pages
  • Size : 103 KB

Description

Sealy, Incorporated (Sealy) owns trademarks for the ""Sealy"" brand of mattresses, mattress foundations, and other bedding products. The Sealy brand enjoys substantial national consumer popularity, and Sealy licenses its trademarks to fifteen independent manufacturers, each of which has the primary responsibility to make and sell Sealy products in a defined territory or territories. Sealy receives license royalties, provides uniform product specifications, and also provides for the benefit of its licensees substantial national advertising, product development services, engineering assistance, sales training, and a means of central negotiation for selling to national retail organizations and purchasing certain mattress components. In addition, Sealy itself manufactures and sells mattresses in seven territories, and it also manufactures spring units through three wholly-owned subsidiaries.1 Over 98% Of the stock of Sealy is owned by its licensees, only licensees (or their nominees) are eligible for 11 of the 14 seats on Sealy's Board of Directors, and the Board's Executive Committee is composed exclusively of licensees. Ohio-Sealy Mattress Manufacturing Company (Ohio) is a Sealy licensee with primary responsibility for six territories. Ohio is the largest and one of the best of the Sealy licensees, producing a high quality product efficiently, selling it effectively, and compiling an enviable profit record.2


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